The essential goal I want my website to have is to give a reason for customers or clients to want to come back. I would like the site to be both visually and architecturally appealing. The colors will come together while the physical attributes of the page will do the same. There will be no unnecessary content flooding the page; instead only the basics.
I want my website to have desirable menus which are simplistic and easy to access. I would also prefer if my website was accessible to all; translation of languages, even text to audio based. The site will be able to be used by anyone, of any background or age, to achieve max benefit.